App Privacy Policy

Effective Date: November 30, 2025

Welcome to TagTally! This Privacy Policy explains how we collect, use, and protect your data when you use the TagTally mobile application.

1. Permissions & Data Collection

Camera & Location

  • Camera: Used to scan price tags and recognize text. Images are processed locally and in the cloud.
  • Location: Used to detect nearby stores and enhance your shopping experience.
  • You can revoke these permissions anytime in your device settings.

Data We Collect

We collect and store:

  • Your shopping data (items, prices, receipts)
  • Account information (email, authentication data)
  • Device information and usage analytics
  • Location data (when enabled)

2. How We Use Your Data

  • To provide and improve the app's functionality
  • To sync your data across devices
  • To enhance machine learning models (using anonymized data; personally identifiable information (PII) is removed or masked before being used for model training)
  • To provide customer support

3. Data Storage & Security

  • Data is stored securely using Firebase (Google Cloud)
  • We use industry-standard security measures
  • Your personal shopping data is private and not shared with third parties
  • Data Retention Policy: We retain data according to our data retention policy. When you delete your account, we will delete your personal data from our active systems. However, we retain backup data for up to 90 days after account deletion for security and compliance purposes, after which it is permanently deleted.

4. Third-Party Services

TagTally uses:

  • Firebase (Google) for authentication, storage, and analytics
  • Google ML Kit for text recognition
  • These services have their own privacy policies

5. Your Privacy Rights

  • You own your shopping data and content
  • You can delete your account and data anytime through app settings
  • You can export your data
  • You can opt out of location services
  • Regulatory Rights: If you are located in the European Union (EU), you have additional rights under the General Data Protection Regulation (GDPR), including the right to access, rectify, erase, restrict processing, data portability, and object to processing of your personal data. If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected, the right to delete personal information, and the right to opt-out of the sale of personal information (TagTally does not sell personal information). To exercise these rights, contact us at support@tagtally.app

6. Contact Us

If you have questions about our Privacy Policy, contact us:

Last Updated: November 30, 2025

Thank you for using TagTally!